FROM the Founders

Hey there, founders Gabriela & Bianca Toledo here! Thank you for joining us. We've idealized our product for years (growing up seriously disliking sock seams), but more than anything we are immensely passionate about the values our brand breathes-- authenticity, expression, & intention. 

We grew up as the typical "tomboys." In high school & college, we worked out wearing what we wanted, how we wanted, no matter what. We're so grateful for that freedom and want the rest of the fitness community to experience the same. 

Our vision will continue to evolve while we get more and more feedback from the powerful communities that we back (that's you), but one thing will stay the same, and that's our mission: empowering a sense of self through movement-enabling apparel.

We're looking to cultivate a world of fitness where EVERY individual is empowered to exert their purpose, being, and energy as unapologetically themselves.

We hope you enjoy our concept and sincerely appreciate you being here with us. Cheers. MOVE LIKE YOU.